All programs held at TechSandBox, 105B South Street, Hopkinton, MA 01748 from 8:30-11:30AM
Saturday June 10, 2017 – Market Segmentation- Product Branding & Positioning
Our guest speaker is Alyssa Dver
She just presented at Wharton’s accelerator and next month she’ll be with Harvard and then MIT – and in between with TechSandBox ‘s Veteran Entrepreneurs!
Come to this mini-marketing boot camp where you’ll learn how to formulate a confident prospect pitch and a Go-to-Market plan.
Alyssa is an in-demand speaker, trainer and advisor to clients including IBM, Pepsi, Staples, Nokia, EMC, Choice Hotels, IDC, Aberdeen, Zebra Technologies, Pershing, Pitney Bowes, MIT, Harvard, Wharton and dozens of startups (including a few at TechSandBox!). With an impressive track record as Chief Marketing Officer for 7 tech companies plus 100+ consulting clients, Alyssa directly enabled them to raise capital, enter and dominate markets to create extremely successful businesses. Join us to hear Alyssa’s practical and evidence-based marketing approach that yields measurable, relevant results.
Where: TechSandBox, 105B South Street, Hopkinton, MA
Time: 8:30 AM to 11:30 AM
Fee: $10.00 Click Here to Register – continental breakfast served
This is made possible, in part, by grant from MassTech Collaborative- Innovation Institute and
MassDevelopment and our Sponsors:
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